National Campaign Urges Consumers to Control Credit
On September 16, 2008, the U.S. Department of Treasury, along with the Ad Council launched a new campaign to focus on excessive debt and financial literacy. The campaign targets young adults 18-24,and educates them on aspects of good and bad credit to help them better manage their financial decisions. It includes Public Service Announcements and an interactive Website that allows young adults to gather information on credit.
How the Site Works
Once you click on the link to the site you are directed to “the bad credit hotel." You may play a game to obtain your information or go directly to the information page. The webpage provides information about credit reports, credit scores and credit counseling and offers tips to help players stay out of debt. The objective of the game is to get young adults to “room 850,” which also happens to be the number for a perfect credit score. Once you reach “room 850,” information about the benefits of good credit is provided along with PSA's (both T.V. and radio). The PSA's show examples of how a bad credit score can effect buying a car, renting an apartment and even your social life.
To visit the site and play the game go to www.controlyourcredit.com. For more tips about finance and credit visit www.bbb.org