Valentine’s Day is just around the corner and while you are pre-occupied with planning a romantic night and finding the perfect gift, you may be overlooking important information related to your Valentine’s Day purchase. Whether you are buying something as simple as flowers or as serious as an engagement ring your BBB asks you to keep this advice in mind so you get the most for your money and impress that special someone.
Purchasing Flowers – When you purchase flowers for your sweetheart on Valentine’s Day be sure to keep these tips in mind:
- Valentine’s Day is extremely busy for florists; be sure to place your order sooner rather than later.
- If ordering online be sure to keep documentation of your transaction in case a mistake happens.
- Do research and look at pictures of what your ordering so that your not surprised or disappointed by what arrives at the door on Valentine’s Day.
- Choose a florist you can trust, visit www.bbb.org to check out companies in your area.
Learn terms in the jewelry industry – Diamond scales are established by the Gemological Institute of America (GIA) and a diamond’s value is based on four criteria: color, cut, clarity and carat. Do some research on the criteria jewelers use when selling a diamond so when you go to purchase a ring you will know exactly what the salesperson is talking about.
Be aware of fractions and treatments - Retailers may describe a diamond weight in fractions to represent a range of weights. For example, a diamond described as a 1/2 carat could actually range between .47 -.54. The retailer should disclose that the weight is not exact. Some diamonds may be treated by fracture filling or lasering. These treatments conceal cracks in diamonds and improve the appearance. It is important to note that diamonds that have been treated may not be as valuable as an untreated stone.
Ask your salesperson questions – Ask your salesperson to write down any information you may rely on to make your purchase. Always ask for the stores refund and return policy before you buy.
Comparison Shop – Take your time to compare prices and quality at multiple retailers. Shop with company’s you know or who are recommended by family and friends. Be sure to do research on companies that you are unfamiliar with by checking them out at www.bbb.org.
For more information visit Federal Trade Commission at www.ftc.gov and www.bbb.org.